"Most people know how to improve their health; they just don't do it consistently," said Guest. "That gap between knowing and doing is where results suffer.

"I've found that people aren't lacking information. In fact, they're overwhelmed by it. What's missing is execution because health is shaped by what you do every day, not what you just plan to do."

Studies show most health-related New Year's resolutions are abandoned within the first few months, with commitment rates often dropping below 50 percent by spring (University of Scranton; Lally et al., European Journal of Social Psychology). In contrast, consistent routines, reduced decision fatigue, and structured accountability systems are the strongest predictors of long-term outcomes.

"Awareness alone doesn't change your life. Action does," Guest said. "If we want better outcomes, we need better daily habits. That starts with personal accountability."

Guest sees the timing in April, when early-year momentum has faded, as more important than January.

"April tells the truth," he said. "By now, habits are either working or they're not. This is where you reset. Not with new goals, but with better systems."

Guest's perspective aligns with principles from his bestseller, "All the Right Reasons: 12 Timeless Principles for Living a Life in Harmony," which emphasizes clarity of purpose as the driver of consistent action.

"Once our reasons are clear and our 'why' is strong, our actions follow," he said.

Guest also points to accountability as a critical factor. In his book, he highlights Benjamin Franklin as a model, tracking daily behavior against defined virtues to drive constant improvement.

"Left on your own, it's easy to drift," Guest said. "But when you have structure and support, your odds of success increase dramatically. That's where community matters."

As World Health Day approaches, Guest is urging a shift in mindset.

"Let's stop chasing intensity and focus on consistency," he said. "Small actions, done daily, will outperform big efforts that don't last. That's how I've seen real change happen."

All proceeds from sales of "All the Right Reasons" benefit the USANA Foundation. Each book purchase provides 40 meals to feed hungry children. The nonprofit has provided more than 112 million meals to date and has a goal of feeding 20,000 families by Dec. 31, 2026.

For more insight, visit www.kevinguest.com.

About Kevin Guest    

Kevin Guest is Chairman & CEO of USANA Health Sciences, a billion-dollar global nutritional company based in Salt Lake City. He is also a musician, author, and humanitarian. His book,  "All the Right Reasons: 12 Timeless Principles for Living a Life in Harmony," shares lessons on leadership, integrity, and purpose drawn from his life and career.    

ABOUT USANA HEALTH SCIENCES    
USANA Health Sciences (NYSE: USNA), a global leader in health and wellness products, has long recognized the importance of social wellness in building a successful business. From its 1992 founding, USANA has focused on clear and concise communication to build trust with its customers and brand partners in 25 countries. For more information about USANA Health Sciences and its dedication to promoting health, wellness, and entrepreneurial success, visit USANA.com.      

MEDIA CONTACT     
Tim Brown, Candid Communications      
tim@candidcom.com 

View original content to download multimedia:https://www.prnewswire.com/news-releases/usana-ceo-kevin-guest-calls-for-daily-health-routines-on-world-health-day-302730754.html

SOURCE USANA

View original content to download multimedia: http://www.newswire.ca/en/releases/archive/April2026/01/c5227.html

SALT LAKE CITY, March 24, 2026 /PRNewswire/ -- USANA (NYSE: USNA), a global leader in cellular nutrition, today announced that its flagship CellSentials supplement has earned the prestigious ConsumerLab.com Seal of Approval. This highly respected third-party certification is awarded only to products that meet rigorous standards for purity, potency, and label accuracy.

Recent health surveys indicate that many Americans fall short in key nutrients—including vitamins A, C, D, and E, as well as zinc and magnesium—making daily supplementation an important tool for supporting overall wellness.

Designed to help bridge these nutritional gaps, USANA's CellSentials provides a comprehensive foundation for health—supporting immune function, promoting physical and mental performance, and helping protect long-term vitality.*

"Independent verification from ConsumerLab.com provides added confidence that CellSentials delivers the quality, potency, and label accuracy our customers expect," said Brent Neidig, USANA Chief Commercial Officer. "As the foundation of our product portfolio and often the first product customers experience, it's vital that we consistently deliver a clean, high-quality supplement exactly as promised."

To earn the Seal of Approval, CellSentials underwent extensive independent testing to verify potency, purity, and label accuracy. The product successfully delivered its stated nutrient levels and passed all contaminant screenings—meeting both ConsumerLab.com's strict criteria and USANA's own industry-leading quality standards.

Building Your Foundation for Health: The Power of USANA's Daily Nutrition System
Formulated with optimal levels of more than 40 essential vitamins, minerals, and antioxidants, CellSentials delivers a simple, effective daily routine that helps nourish, protect, and renew your cells.*

CellSentials also features USANA's patented InCelligence Complex which supports your body's natural ability to respond to occasional stress and maintain healthy function through targeted cell-signaling pathways.*

Along with powerful ingredients such as alpha-lipoic acid, quercetin, resveratrol, rutin, and hesperidin, USANA's InCelligence Complex now includes pyrroloquinoline quinone (PQQ).

PQQ is a sophisticated ingredient that is known to support mitochondrial biogenesis, the process through which cells produce new mitochondria. With this enhancement, CellSentials continues to provide complete cellular support while also supporting healthy brain and cognitive function.*

ConsumerLab.com's approval reinforces USANA's reputation as a leader in scientific innovation and product quality. Through continuous investment in research, state-of-the-art manufacturing, and gold-standard testing protocols, USANA remains committed to delivering premium nutritional products that not only meet but exceed industry expectations.

Experience the power of premium daily cellular support. Visit USANA.com to learn how USANA's award-winning products bring science and wellness together.

About USANA

USANA (NYSE: USNA) has been providing premium-quality nutrition and lifestyle products for more than 30 years. From its award-winning supplements manufactured in its FDA-registered facility to its cutting-edge Celavive skincare and healthy living products, USANA is committed to empowering people to live healthier, more vibrant lives.

Discover the future of nutrition at USANA.com or explore the science at AskTheScientists.com.

Media Contact: 

(801) 954-7645

media(at)USANAinc(dot)com

View original content to download multimedia:https://www.prnewswire.com/news-releases/tested-trusted-approved-usana-cellsentials-earns-consumerlabcom-seal-of-approval-for-purity-and-potency-302722651.html

SOURCE USANA

USANA athletes from eight national teams and 12 winter sports participated in the games 

SALT LAKE CITY, March 3, 2026 /PRNewswire/ -- USANA Health Sciences, Inc. (NYSE: USNA) congratulates the 190 USANA-sponsored athletes* who competed at the 2026 Winter Olympic Games, earning a total of 28 medals across 12 winter sports while representing eight national teams from four countries.

US Ski & Snowboard led USANA-partnered organizations with 17 medals. USANA ambassador Alex Ferreira captured his first Olympic Gold medal in men's freeski halfpipe with a decisive final run.

USANA athletes competed across multiple disciplines, including bobsled, biathlon, ice hockey, speed skating, and snowboarding. Notable athletes included Kaysha Love (bobsled, USA), Deedra Irwin (biathlon, USA), Natalie Spooner (ice hockey, Canada), Lee Na-hyun (speed skating, South Korea), and Lee Sangho (snowboarding, South Korea).

In addition to individual athletes, USANA supported several national sporting organizations during the Games, including US Ski & Snowboard, US Speedskating, Biathlon Canada, Jamaica Bobsleigh and Skeleton, USA Biathlon, USA Bobsled and Skeleton, USA Luge, and Nordiq Canada.

USANA's long-standing partnership with US Speedskating, which began in 1999, continued at the 2026 Winter Games. The team added five medals, including an Olympic record in the men's 1000m.

"Twenty-eight medals at the Winter Games is an incredible achievement," said Brent Neidig, USANA's chief commercial officer. "We had our most successful Winter Games ever and achieved a medal count greater than any country outside of the United Sates, Italy, and Norway. We are proud of the discipline and commitment these athletes demonstrate every day, and we are honored they trust USANA to support their training and recovery."

USANA's Salt Lake City manufacturing facility is certified under NSF/ANSI dietary supplement Good Manufacturing Practice (GMP) requirements and the NSF Certified for Sport^® program, meeting rigorous standards required by elite athletes.

USANA congratulates all athletes, coaches, and support staff who contributed to these achievements.

About USANA

USANA has been providing premium-quality nutrition and lifestyle products for more than 30 years. From its award-winning supplements manufactured in its FDA-registered facility to its cutting-edge Celavive skincare and healthy living products, USANA is committed to empowering people to live healthier, more vibrant lives.

Discover the future of nutrition at USANA.com or explore the science at AskTheScientists.com.

Media Contact:
(801) 954-7645
media(at)USANAinc(dot)com

*The featured athletes are either Brand Partners or dedicated product users who have received complimentary USANA products and/or compensation for their partnership.

View original content to download multimedia:https://www.prnewswire.com/news-releases/190-usana-sponsored-athletes-earn-a-record-28-medals-at-2026-winter-olympic-games-302701994.html

SOURCE USANA

Sidoti Small-Cap Virtual Conference
Dates: March 18-19, 2026
Format: Fireside chat and one-on-one meetings

38th Annual ROTH Conference
Date: March 23, 2026
Location: Dana Point, CA
Format: One-on-one meetings

A live webcast of the fireside chat at the Sidoti Small-Cap Virtual Conference will be available in the ‘News/Events’ section of the Company’s website at ir.usana.com. The webcast will be archived and available on the website shortly after the event.

About USANA

USANA develops and manufactures high-quality nutritional supplements, functional foods and personal care products that are sold directly to Brand Partners and Preferred Customers across 25 global markets. More information on USANA can be found at www.usana.com. USANA also owns a 78.8% controlling ownership stake in Hiya Health Products, a children's health and wellness company and a 100% interest in Rise Wellness. Hiya and Rise Wellness offer a variety of clean-label health products. More information on Hiya can be found at www.hiyahealth.com. More information on Rise Wellness can be found on www.risebar.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260302991760/en/

Investor contact:
Andrew Masuda
Investor Relations
(801) 954-7201
investor.relations@usanainc.com

Media contact:
Sarah Searle
(801) 954-7626
media@usanainc.com

Source: USANA Health Sciences, Inc.

SALT LAKE CITY, March 2, 2026 /PRNewswire/ -- As businesses navigate accelerating change and increased market pressure, USANA Health Sciences (NYSE: USNA) Chairman & CEO Kevin Guest is spotlighting a powerful leadership tool during National Reading Month: disciplined, intentional reading.

National Reading Month, observed in March to promote literacy and lifelong learning, often emphasizes youth engagement. Guest believes its value extends far beyond the classroom and into the executive suite.

"Reading stretches your thinking. It challenges assumptions, builds clarity, and sharpens your ability to communicate. Those are leadership skills," said Guest, bestselling author of "All the Right Reasons: 12 Timeless Principles for Living a Life in Harmony."

While some professionals may view the heightened focus on reading as routine, Guest argues the increased emphasis this month delivers measurable returns that compound over time. He calls reading "essential training for the executive mind," strengthening mental discipline, improving analytical ability, expanding imagination, and boosting memory.

One clear value of reading, Guest highlights, is that studying and internalizing principles strengthens character and changes destiny.

In "All the Right Reasons," Guest reflects on Benjamin Franklin's commitment to tracking and living his core values. "By writing, prioritizing, tracking, and clarifying his core values, Franklin understood them better and developed a path for integrating them into his life," Guest wrote.

Guest summarizes the lesson this way: "I've learned from the Ben Franklin Principle that when you commit to living according to your core values, you change your destiny."

For Guest, that is the deeper return on reading. Intentional learning, reflection, and application of principles, often gained through reading and study, elevate character, sharpen decision-making, and ultimately shape long-term success.

Guest has embedded this philosophy into USANA's leadership culture by highlighting the influence of "Made to Stick" by Chip Heath and Dan Heath.

He said that one book that has influenced him greatly is "Made to Stick."

"The principle is 'what are we doing here at USANA that makes USANA sticky?'" he said. "What makes people want to stay involved and stay connected? Those ideas, how do they blossom and how do they grow? Why do some survive and some don't?"

Guest immediately translated insight into action. "I've asked our entire management team to read "Made to Stick" and decide which principles can be applied to their own areas throughout the company."

For Guest, reading is not passive consumption. It is strategic execution. The lessons from "Made to Stick" inform how USANA evaluates messaging, strengthens culture, and builds long-term loyalty.

Guest outlines five ways reading functions as a competitive advantage for successful professionals:

1. Strategic foresight: Exposure to diverse ideas helps leaders identify patterns early and anticipate market shifts.
2. Sharper decision-making: Engaging with complex arguments improves clarity under pressure.
3. Cognitive resilience: Reading increases focus and strengthens composure in high-stakes moments.
4. Stronger communication: Consistent readers articulate vision with precision and authority.
5. Innovation through cross-pollination: Reading outside one's field introduces frameworks that spark new solutions.

"Reading is one of the simplest habits you can develop," Guest said. "But over time, it compounds. It builds perspective. It builds insight. Simply put, readers are leaders."

By elevating reading from hobby to discipline, Guest believes leaders strengthen their thinking, fortify their character, and position their organizations for sustained growth.

All proceeds from sales of "All the Right Reasons" benefit  USANA Foundation. Each book purchase provides 40 meals to feed hungry children, a cause close to Guest's heart and another testament to the power of purposeful leadership. The non-profit organization has provided over 112 million meals to date.    

For more insight, visit www.kevinguest.com.    

About Kevin Guest  
Kevin Guest is Chairman & CEO of USANA Health Sciences, a billion-dollar global nutritional company based in Salt Lake City. He is also a musician, author, and humanitarian. His book, All the Right Reasons: 12 Timeless Principles for Living a Life in Harmony, shares lessons on leadership, integrity, and purpose drawn from his life and career.   

ABOUT USANA HEALTH SCIENCES   
USANA Health Sciences (NYSE: USNA), a global leader in health and wellness products, has long recognized the importance of social wellness in building a successful business. From its 1992 founding, USANA has focused on clear and concise communication to build trust with its customers and brand partners in 25 countries. For more information about USANA Health Sciences and its dedication to promoting health, wellness, and entrepreneurial success, visit USANA.com.     

MEDIA CONTACT    
Tim Brown, Candid Communications     
tim@candidcom.com     

View original content to download multimedia:https://www.prnewswire.com/news-releases/usana-chairman--ceo-kevin-guest-urges-leaders-to-use-reading-as-a-competitive-advantage-in-national-reading-month-302700672.html

SOURCE USANA

The brand expands its Protein Pop line with a carbonated, clear protein beverage delivering 30 grams of protein per can

SALT LAKE CITY, Feb. 25, 2026 /PRNewswire/ -- Rise Wellness announced the expansion of its Protein Pop offering with the launch of Protein Pop Plus, a new carbonated, ready‑to‑drink clear protein beverage now available at all 607 Costco locations across the United States. Protein Pop Plus builds on the success of the brand's original Protein Pop line, offering consumers a bold new way to enjoy high‑protein nutrition in a refreshing, carbonated format.

Protein Pop Plus delivers 30 grams of protein in a 12‑ounce can, combining a blend of whey protein isolate plus bovine collagen into a clear, lightly carbonated beverage designed to drink more like a soda than a traditional protein shake. With zero sugar, no artificial sweeteners, and no caffeine, Protein Pop Plus is positioned as a satisfying alternative for consumers seeking functional nutrition without heaviness or compromise.

"Protein Pop Plus represents the next evolution of our Protein Pop brand," said Darin Perry, CEO of Rise Wellness. "It's the only clear protein drink in the market with 30 grams of protein, collagen and no artificial sweeteners. It's a great option for consumers looking for protein options throughout the day, not just post‑workout morning routines."

From Expo West to Nationwide Retail Expansion

Protein Pop made its debut at Natural Products Expo West last year, where the brand debuted its original clear protein beverage to the natural and specialty retail community. Following strong interest and momentum from Expo West, Protein Pop with 22 grams of whey protein isolate launched nationwide in all Target stores in September, positioning the brand as a fast‑growing player in the functional beverage space.

The launch of Protein Pop Plus at Costco marks the next chapter in the brand's growth, expanding distribution to one of the country's most influential retailers while introducing a higher protein content in a carbonated format that further differentiates the Protein Pop lineup.

Unlike traditional creamy protein shakes, Protein Pop Plus offers a carbonated experience that sets it apart in the functional beverage category. The beverage is sweetened with a premium stevia leaf extract blend, contains no artificial sweeteners, and is gluten free, making it accessible to a wide range of lifestyles.  As a clear protein drink, Protein Pop Plus can be enjoyed out of the can or over ice.

Protein Pop Plus is available in a 15-pack with three flavors – Citrus, Mango Peach, and Orange Cream, with more flavors to come later this fall. Each flavor is formulated to deliver a clean taste and a highly satiating experience in a convenient, ready‑to‑drink can.

Natural Products Expo West 2026

Protein Pop will return to Natural Products Expo West 2026, taking place March 3–6, 2026, at the Anaheim Convention Center in Anaheim, California. Attendees are invited to visit the Protein Pop booth (BOOTH N1602) to sample both Protein Pop and the newly launched Protein Pop Plus.

About Protein Pop

Protein Pop is one of two brands owned by Rise Wellness, a wholly owned subsidiary of USANA Health Sciences, Inc. Protein Pop is a clear, ready‑to‑drink protein beverage brand delivering high‑quality protein in a light, refreshing format. Designed as an alternative to traditional creamy protein shakes, Protein Pop offers a clean, modern approach to functional beverages that fit seamlessly into everyday routines. For more information, visit www.proteinpop.com.

About USANA Health Sciences, Inc.

Founded in 1992, USANA Health Sciences, Inc. (NYSE: USNA) develops and manufactures premium nutritional supplements, functional foods, and personal care products for its Brand Partners and Preferred Customers across 25 global markets. Driven by its commitment to health and wellness, USANA empowers people around the world to live healthier, more vibrant lives.

Along with its core business, USANA owns a 78.8% controlling ownership stake in Hiya Health Products, a children's health and wellness company. USANA owns 100% interest in Rise Wellness, makers of Rise Bars, Protein Pop and Protein Pop Plus clear protein drinks. Hiya and Rise Wellness offer a variety of clean‑label health products.

More information on USANA can be found at www.usana.com. More information on Hiya is available at www.hiyahealth.com.

Investor & Media Contacts

Media Contact:
Sam Hallman
(801) 707-9941
sam@risewellnessinc.com 

Investor Contact:
Andrew Masuda
Investor Relations
(801) 954-7201
investor.relations@usanainc.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/protein-pop-launches-protein-pop-plus-at-costco-nationwide-302696809.html

SOURCE USANA

Key Financial and Operating Results

Fiscal Year 2026 Outlook

• Consolidated net sales between $925 million and $1.0 billion, or flat to 8% growth.
• Net earnings between $20.3 million and $26.6 million.
• Diluted EPS between $1.11 and $1.45.
• Adjusted Diluted EPS⁽¹⁾ between $1.95 and $2.29.
• Adjusted EBITDA⁽²⁾ between $101.3 million and $109.3 million.

Q4 2025 Financial Performance

“USANA delivered fourth quarter net sales in line with our preliminary results announced on January 12, 2026,” said Kevin Guest, Chairman and Chief Executive Officer. “We began to see signs of stabilization in active customer counts in our core nutritional business as net sales in this segment increased modestly sequentially, led by growth in key markets including mainland China, the United States and Canada. Meanwhile, our omnichannel brands, Hiya and Rise, posted solid year-over-year growth.”

Fiscal Year 2025 Financial Performance

Mr. Guest continued, “Fiscal 2025 net sales grew 8%, driven primarily by a full-year contribution from Hiya. Net sales in the core nutritional business declined 8%, reflecting a challenging environment for customer acquisition in key markets. Despite this challenge, we continued to execute our diversification strategy towards an omnichannel model. That strategy is designed to support growth beyond our core nutritional business as well as to restructure and modernize our business for today’s evolving marketplace. Rise Wellness generated strong momentum with sales tripling, albeit off a small base in 2024, as distribution expanded into key retail outlets. The business is on pace for a robust year of sales growth supported by the launch of Protein Pop at a large club retailer in the first quarter. Net sales outside of our core nutritional business represented 16% of consolidated net sales in 2025, up from approximately 1% in 2024. We expect this share to increase to more than 20% of consolidated net sales in fiscal 2026.”

Q4 2025 Core Nutritional Business Regional Results:

Q4 2025 Hiya Direct to Consumer Results:

Balance Sheet

The Company ended the year with $158 million in cash and cash equivalents and $14 million of debt. As of January 3, 2026, inventory totaled $107 million, an increase of approximately $35 million, or 48% compared to balances at year-end 2024. This increase was primarily driven by the addition of inventory to support the rapid growth of the Rise Wellness brands and a planned ramp up of raw materials inventory as part of bringing the production of Hiya products in-house. Importantly, our balance sheet remains in a strong net cash position, providing us with the financial flexibility to continue executing our strategic priorities.

The Company repurchased 927,000 shares in fiscal 2025 for an investment of $28 million. As of January 3, 2026, the Company had approximately $34 million remaining under the current share repurchase authorization.

Fiscal Year 2026 Outlook

Mr. Guest continued, “We are leveraging our strong foundation in the nutrition business and expanding beyond our legacy channel to connect with a greater number of health-conscious consumers worldwide. We see an extraordinary opportunity in a growing global health and wellness market to strengthen our brand relevance through an omnichannel approach. By deepening consumer engagement, empowering our Brand Partners, and executing with discipline, we believe we can accelerate profitable growth, extend our competitive advantages, and deliver sustainable long-term value for our shareholders.

“We also remain focused on product innovation and development to meet the evolving nutritional needs of our consumers. We introduced several new products and upgraded several top-selling products in 2025, and plan to launch these products across all markets in 2026. Furthermore, we intend to accelerate our technology initiatives to modernize our core systems and fundamentally improve how customers experience our brand while driving future cost efficiencies across our IT infrastructure. We are planning to strategically leverage best-in-class third-party platforms to move faster, scale smarter, and deliver capabilities to enable future growth and improve customer interactions. Our focus is on deploying the most effective technologies and partnering with industry-leading providers to create real value for customers and a durable advantage for our business. As I have recently resumed the CEO role, this plan is still being finalized and is not reflected in our fiscal 2026 guidance, and we will provide an update upon its full formalization and approval.

“Hiya is expected to deliver solid top line growth in 2026, driven by continued strength in its core direct-to-consumer business and early expansion into new distribution channels and international markets. Moreover, we have begun manufacturing Hiya products in‑house, a strategic shift that we expect will generate savings in the back half of 2026 as efficiencies scale and integration benefits materialize.

“Building on the strong momentum over the last several quarters, Rise Wellness is expected to accelerate net sales growth in 2026. Notably, Rise Wellness consists of two brands, Rise Bar and Protein Pop – a new product line we launched mid-year 2025. While Rise Bar sales were driven by entrance into a large club retailer in 2025, Protein Pop went from concept to launch on the shelves of a key retailer over a few short months. Much of the growth in Rise Wellness is expected to be driven by expansion of Protein Pop into the club retail channel.”

The Company is providing its outlook for fiscal year 2026, as detailed in the table below:

Doug Hekking, Chief Financial Officer, said, “Fourth‑quarter and full‑year net sales came in modestly ahead of our expectations, although reported GAAP results reflected the impact of two notable items. During the quarter, we recorded a non‑cash impairment charge of $7.0 million of goodwill and intangibles in one of our reporting units, that resulted from a sustained decline in our share price and resulting market capitalization. We also incurred a $6.5 million charge related to our previously communicated cost realignment initiatives, primarily aligning headcount with sales levels. As a result of the impact of the impairment and cost realignment initiatives, the annualized effective income tax rate in the fourth quarter increased from 65.0% to 72.4%. The adjustment was approximately $3.1 million greater than what would have been expected using the previously expected 65.0% tax rate. The fourth quarter also included incremental net sales of approximately $11.2 million attributable to the additional week of operations in the core nutritional business.

“Looking ahead, we are projecting fiscal 2026 consolidated net sales in a range of flat to 8% growth. Our outlook for the core nutritional business anticipates an approximately 0-5% decline in fiscal 2026, but we remain confident that the actions underway will stabilize the business over time and ultimately position it to return to sustainable growth. Hiya is anticipated to grow net sales 6% to 17%, while Rise Wellness is expected to continue to deliver accelerated net sales growth.

“We are making meaningful investments in inventory, working capital, and capital expenditures, while simultaneously deploying incremental operational resources to support the growth of Hiya and Rise Wellness including building brand awareness. These actions are designed to strengthen the scalability of both platforms and position the brands for sustained, long-term value creation.”

Non-GAAP Financial Measures

This press release contains the non-GAAP financial measures Adjusted EBITDA and Adjusted diluted EPS. Adjusted EBITDA is a Non-GAAP financial measure of earnings before interest, taxes, depreciation, and amortization that also excludes certain adjustments as indicated below in the reconciliation from net earnings. Adjusted diluted EPS is a Non-GAAP financial measure of diluted earnings per share that excludes certain adjustments as indicated below in the reconciliation from diluted EPS.

Adjusted EBITDA (non-GAAP) is net earnings (loss) (its most directly comparable GAAP financial measure) adjusted for interest expense, net, (benefit from) provision for income taxes, depreciation and amortization, non-cash share-based compensation, transaction-related expenses and integration costs for the Hiya acquisition, cost realignment expenses, impairment expense, and gain on sale of assets. Adjusted EBITDA attributable to USANA (non-GAAP) is Adjusted EBITDA (non-GAAP) further adjusted to exclude the Adjusted EBITDA attributable to non-controlling interest related to Hiya.

Adjusted diluted EPS (non-GAAP) is diluted earnings (loss) per share (its most directly comparable GAAP financial measure) adjusted for amortization of intangible assets, transaction-related expenses, integration costs related to the Hiya acquisition, cost realignment expenses, impairment expense, and gain on sale of assets.

Management believes that Adjusted EBITDA (non-GAAP), Adjusted EBITDA attributable to USANA (non-GAAP), and Adjusted diluted EPS (non-GAAP), along with GAAP measures used by management, most appropriately reflect how the Company measures the business internally.

The Company prepares its financial statements using U.S. generally accepted accounting principles (“GAAP”) and investors should not directly compare with or infer relationship from any of the Company’s operating results presented in accordance with GAAP to Adjusted EBITDA and Adjusted diluted EPS. Non-GAAP financial measures have limitations in their usefulness to investors because they have no standardized meaning prescribed by GAAP and are not prepared under any comprehensive set of accounting rules or principles. In addition, other companies, including companies in our industry, may calculate similarly titled non-GAAP financial measures differently or may use other measures to evaluate their performance, all of which could reduce the usefulness of non-GAAP financial information as a tool for comparison. As a result, the non-GAAP financial information is presented for supplemental informational purposes only and should not be considered in isolation from, or as a substitute for financial information presented in accordance with GAAP.

Management Commentary Document and Conference Call

For further information on the USANA’s operating results, please see the Management Commentary document, which has been posted on the Company’s website (http://ir.usana.com) under the Investor Relations section. USANA’s management team will hold a conference call and webcast to discuss today’s announcement with investors on Wednesday, February 18, 2026 at 11:00 AM Eastern Time. Investors may listen to the call by accessing USANA’s website at http://ir.usana.com. The call will consist of brief opening remarks by the Company’s management team, followed by a questions and answers session.

Safe Harbor

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act and Section 21E of the Securities Exchange Act. These forward-looking statements are based on current plans, expectations, estimates, forecasts, and projections as well as the beliefs and assumptions of management. Words such as “expect,” “enhance,” “drive,” “anticipate,” “intend,” “improve,” “promote,” “should,” “believe,” “continue,” “plan,” “goal,” “opportunity,” “estimate,” “predict,” “may,” “will,” “could,” and “would,” and variations of these terms or the negative of these terms and similar expressions are intended to identify these forward-looking statements. Such forward-looking statements include, but are not limited to, statements regarding growth for Hiya and Rise Wellness in 2026 and continued growth in the future; statements about the Company’s long-term growth; and the statements under the sub-heading “Fiscal Year 2026 Outlook.” Our actual results could differ materially from those projected in these forward-looking statements, which involve a number of risks and uncertainties, many of which involve factors or circumstances that are beyond our control, including: risks relating to global economic conditions generally, including continued inflationary pressure around the world and negative impact on our operating costs, consumer demand and consumer behavior in general; reliance upon our network of independent Brand Partners; risk that our Brand Partner compensation plan, or changes that we make to the compensation plan, will not produce desired results, benefit our business or, in some cases, could harm our business; risk associated with our launch of new products or reformulated existing products; risks related to Hiya’s ability to adapt to changes in the digital marketing environment to continue to generate customer acquisition, including changes in social media advertising algorithms; risks related to Rise Wellness’ dependence on product orders from certain key retailers – specifically, if future orders from those retailers do not meet our forecasts; risks related to governmental regulation of our products, manufacturing and direct selling business model in the United States, China and other key markets; potential negative effects of deteriorating foreign and/or trade relations between or among the United States, China and other key markets, including potential adverse impact from tariffs, trade policies or other international disputes by and among the United States, China, or other markets that are important to the Company; potential negative effects from geopolitical relations and conflicts around the world, including the Russia-Ukraine conflict; compliance with data privacy and security laws and regulations in our markets around the world; potential negative effects of material breaches of our information technology systems to the extent we experience a material breach; material failures of our information technology systems; adverse publicity risks globally; risks associated with our operations in India and future international expansion and operations; uncertainty relating to the fluctuation in U.S. and other international currencies; the potential for a resurgence of COVID-19, or another pandemic, in any of our markets in the future and any related impact on consumer health, domestic and world economies, including any negative impact on discretionary spending, consumer demand, and consumer behavior in general; risk that Hiya and Rise Wellness disrupt the Company’s overall strategic plans and operations; the diversion of the attention of the management teams of USANA and Hiya from ongoing business operations; the ability to retain key personnel of Hiya and Rise Wellness; the ability to realize the benefits of the Hiya acquisition, including efficiencies and cost synergies; the ability to successfully integrate Hiya’s business with USANA’s business, at all or in a timely manner; and the amount of the costs, fees, expenses and charges related to the acquisition. The contents of this release should be considered in conjunction with the risk factors, warnings, and cautionary statements that are contained in our most recent filings with the Securities and Exchange Commission. The forward-looking statements in this press release set forth our beliefs as of the date hereof. We do not undertake any obligation to update any forward-looking statement after the date hereof or to conform such statements to actual results or changes in the Company’s expectations, except as required by law.

About USANA

USANA develops and manufactures high-quality nutritional supplements, functional foods and personal care products that are sold directly to Brand Partners and Preferred Customers throughout the United States, Canada, Australia, New Zealand, Hong Kong, China, Japan, Taiwan, South Korea, Singapore, Mexico, Malaysia, the Philippines, the Netherlands, the United Kingdom, Thailand, France, Belgium, Colombia, Indonesia, Germany, Spain, Romania, Italy, and India. More information on USANA can be found at www.usana.com. USANA also owns a 78.8% controlling ownership stake in Hiya Health Products, a children's health and wellness company and a 100% interest in Rise Wellness. Hiya and Rise Wellness offer a variety of clean-label health products. More information on Hiya can be found at www.hiyahealth.com. More information on Rise Wellness can be found on www.risebar.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260217081610/en/

Investor contact:
Andrew Masuda
Investor Relations
(801) 954-7201
investor.relations@usanainc.com

Media contact:
Sarah Searle
(801) 954-7626
media@usanainc.com

Source: USANA Health Sciences, Inc.

SALT LAKE CITY, Feb. 2, 2026 /PRNewswire/ -- As organizations face rapid market disruption and evolving leadership demands, Feb. 2 marks Self-Renewal Day, a pivotal time for business leaders to recalibrate strategies and personal development.

"Growth does not happen by accident; it happens by choice," said  Kevin Guest, Executive Chairman & CEO at USANA Health Sciences (NYSE: USNA). "Self-Renewal Day is designed to prompt people to evaluate their lives, challenge complacency, and take deliberate steps toward personal and professional renewal."

This annual observance is a critical reminder that sustained corporate success and operational advancement begin with the individual leader's commitment to breaking free from the status quo.

"Comfort is seductive," said Guest, who is also the author of the bestseller, All the Right Reasons: 12 Principles for Living a Life in Harmony. "But nothing meaningful grows there."

His message is clear. Renewal requires movement. It requires courage. It requires choosing long-term fulfillment over short-term ease.

One of the most powerful examples Guest shares is his decision to walk away from a lifelong dream of becoming a full-time rock musician. Music was his passion. He had talent. He had momentum. But he felt a deeper pull toward leadership, service, and building something that would impact lives at scale.

"That choice was not easy. It meant letting go of an identity I loved. It meant starting again in unfamiliar territory," he said. "It also became the turning point that led to leadership at a global company and a life aligned with deeper values."

That is self-renewal: Not reinvention for show but realignment for purpose.

"I've learned the hardest choices are often the right ones," Guest explains. "Renewal begins when you decide who you are becoming, not just who you have been."

In All the Right Reasons, Guest illustrates this principle through the "Butch O'Hare Principle," which emphasizes that every individual has the power to change. Guest recounts the story of Butch O'Hare, a World War II pilot who transformed from an undisciplined young man into a hero through rigorous self-discipline and a commitment to change.

This anecdote underscores a vital lesson for modern executives: transformation requires the courage to abandon familiar patterns in favor of difficult growth.

For leaders navigating complex changes, stagnation is the enemy of progress. The most successful executives are those who continuously optimize their skill sets and challenge their own assumptions. To facilitate this journey of renewal, Guest outlines six concrete steps for leaders ready to elevate their performance:

1. Conduct a Personal Audit. Write down where you are coasting. Career. Health. Relationships. Skills. Growth stalls where discomfort is avoided, he said.
2. Reconnect to Your Core Values. Guest emphasizes that values, not ambition, should drive decisions. "Start by identifying three non-negotiable principles that guide how you live and lead."
3. Make One Courageous Decision. "Renewal does not require 10 changes; it requires one honest one. End something that no longer fits. Start something you have delayed, and stick with it consistently," said Guest.
4. Prioritize High-Value Relationships. In All the Right Reasons, the "Dorothy Principle" states that nothing is more important than relationships. "Evaluate your network," he said. "Are you surrounded by peers who challenge your thinking and drive you toward strategic alignment or those who merely echo your current views?"
5. Commit to Positive Self-Talk. Guest's "Cardboard Keyboard Principle" highlights the impact of internal dialogue. Leaders must cultivate a mindset that reinforces capability and vision, empowering them to lead teams with conviction and clarity.
6. Reframe Resilience. Resilience is the capacity to adapt and thrive amid a crisis. View setbacks as essential experiences for future decision-making, not failures.

"Life rewards those who act with intention," Guest said. "Renewal is not a one-time event. It is a way of living for all the right reasons. February 2 is the invitation. The next step is yours."

By integrating these steps, business leaders can transform Self-Renewal Day from a calendar event into a catalyst for long-term strategic growth.

"It's an opportunity to empower yourself, innovate within your role, and navigate the future with renewed purpose," he said.

All proceeds from sales of All the Right Reasons benefit the USANA Foundation. Each book purchase provides 40 meals to feed hungry children, a cause close to Guest's heart and another testament to the power of purposeful growth. The non-profit organization has provided over 112 million meals to date.   

For more insight and to learn how to get involved, visit www.kevinguest.com.   

About Kevin Guest  
Kevin Guest is Executive Chairman & CEO of USANA Health Sciences, a billion-dollar global nutritional company based in Salt Lake City. He is also a musician, author, and humanitarian. His book, All the Right Reasons: 12 Timeless Principles for Living a Life in Harmony, shares lessons on leadership, integrity, and purpose drawn from his life and career.  

ABOUT USANA HEALTH SCIENCES  
USANA Health Sciences (NYSE: USNA), a global leader in health and wellness products, has long recognized the importance of social wellness in building a successful business. From its 1992 founding, USANA has focused on clear and concise communication to build trust with its customers and brand partners in 25 countries. For more information about USANA Health Sciences and its dedication to promoting health, wellness, and entrepreneurial success, visit USANA.com.       

MEDIA CONTACT   
Tim Brown, Candid Communications    
tim@candidcom.com    

View original content to download multimedia:https://www.prnewswire.com/news-releases/usana-exec-chairmanceo-kevin-guest-on-self-renewal-day-break-comfort-zones-for-strategic-growth-with-six-steps-302675949.html

SOURCE USANA

Preliminary Fiscal Year 2025 Net Sales Results

The Company currently anticipates fiscal year 2025 consolidated net sales of approximately $925 million, ahead of its most recently issued guidance of approximately $920 million.

Initial Fiscal Year 2026 Net Sales Outlook

The Company is issuing its initial net sales outlook for fiscal year 2026 in the range of $925 million to $1.0 billion.

The Company’s initial fiscal 2026 net sales outlook reflects:

• Net sales from USANA, our core nutritional business, of $720 to $765 million (compared to preliminary net sales for fiscal 2025 of approximately $777 million);
• Net sales from Hiya of $140 to $155 million (compared to preliminary net sales for fiscal 2025 of approximately $132 million);
• Net sales from Rise Wellness of $65 to $80 million (compared to preliminary net sales for fiscal 2025 of approximately $16 million); and
• Fiscal 2026 is a 52-week year, one week less of net sales compared to fiscal 2025 (impacts the core nutritional business).

Rise Wellness (comprising two brands – Rise Bar and Protein Pop) experienced meaningful year-over-year net sales growth in 2025 and expects accelerated growth during fiscal 2026. Consequently, operating margins in this business are expected to be at breakeven in fiscal 2026 as it invests in strategic activities to drive future growth.

Additionally, the Company is making meaningful investments at both Rise Wellness and Hiya in inventory, capital expenditures and other working capital needs to support the early growth stages of these businesses.

Participation at the 28^th Annual ICR Conference:

The Company will be participating in the 28^th Annual ICR Conference in Orlando, FL on January 12-13, 2026. Doug Hekking, CFO, and Walter Noot, COO, are scheduled to present at 3:30PM ET on January 12, 2026. A live audio webcast of the presentation will be available on USANA’s website at https://ir.usana.com and a replay will be available on the same day.

Fourth Quarter and Fiscal Year 2025 Earnings Release and Conference Call

The Company’s preliminary financial results, initial fiscal 2026 sales outlook and views on market trends observed in the fourth quarter of 2025 are based on information available as of the date of this release. The estimates provided in this release are preliminary and will be updated during our fourth quarter and fiscal year 2025 earnings release, scheduled after the close of market on Tuesday, February 17, 2026. Shortly following the issuance of the Company’s earnings release, the Company will post its Management Commentary document on the Company’s website (https://ir.usana.com) under the News/Events section of the site. USANA will hold a conference call to discuss this announcement with analysts and institutional investors the following morning, Wednesday, February 18, 2026 at 11:00 AM ET. The call will be broadcast over the Internet and can be accessed at http://ir.usana.com.

Safe Harbor

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act and Section 21E of the Securities Exchange Act. These forward-looking statements are based on current plans, expectations, estimates, forecasts, and projections as well as the beliefs and assumptions of management. Words such as “expect,” “enhance,” “drive,” “anticipate,” “intend,” “improve,” “promote,” “should,” “believe,” “continue,” “plan,” “goal,” “opportunity,” “estimate,” “predict,” “may,” “will,” “could,” and “would,” and variations of these terms or the negative of these terms and similar expressions are intended to identify these forward-looking statements. Such forward-looking statements include, but are not limited to, statements regarding Hiya’s and Rise Wellness’s growth in 2026 and continued growth in the future; statements about the Company’s long-term growth; and the statements under the sub-heading “Fiscal Year 2026 Outlook.” Our actual results could differ materially from those projected in these forward-looking statements, which involve a number of risks and uncertainties, many of which involve factors or circumstances that are beyond our control, including: risks relating to global economic conditions generally, including continued inflationary pressure around the world and negative impact on our operating costs, consumer demand and consumer behavior in general; the ability of Hiya and Rise Wellness to drive brand awareness, customer acquisition and sales channel expansion; the reliance of our direct selling business upon our network of independent Brand Partners; risk that our Brand Partner compensation plan, or changes that we make to the compensation plan, will not produce desired results, benefit our business or, in some cases, could harm our business; risk associated with our launch of new products or reformulated existing products; risks related to governmental regulation of our products, manufacturing and direct selling business model in the United States, China and other key markets; potential negative effects of deteriorating foreign and/or trade relations between or among the United States, China and other key markets, including potential adverse impact from tariffs, trade policies or other international disputes by and among the United States, China, or other markets that are important to the Company; potential negative effects from geopolitical relations and conflicts around the world, including the Russia-Ukraine conflict and the conflict in Israel; compliance with data privacy and security laws and regulations in our markets around the world; potential negative effects of material breaches of our information technology systems to the extent we experience a material breach; material failures of our information technology systems; adverse publicity risks globally; risks associated with early stage operations in India and future international expansion and operations; uncertainty relating to the fluctuation in U.S. and other international currencies; the potential for a resurgence of COVID-19, or another pandemic, in any of our markets in the future and any related impact on consumer health, domestic and world economies, including any negative impact on discretionary spending, consumer demand, and consumer behavior in general; the diversion of the attention of the management teams of USANA, Hiya and Rise Wellness from ongoing business operations; the ability of to retain key personnel of USANA, Hiya, and Rise Wellness; the ability to realize the benefits of the Hiya acquisition, including efficiencies and cost synergies; the ability to successfully integrate Hiya’s business with USANA’s business, at all or in a timely manner; and the amount of the costs, fees, expenses and charges related to the acquisition. The contents of this release should be considered in conjunction with the risk factors, warnings, and cautionary statements that are contained in our most recent filings with the Securities and Exchange Commission. The forward-looking statements in this press release set forth our beliefs as of the date hereof. We do not undertake any obligation to update any forward-looking statement after the date hereof or to conform such statements to actual results or changes in the Company’s expectations, except as required by law.

About USANA

USANA develops and manufactures high-quality nutritional supplements, functional foods and personal care products that are sold directly to Brand Partners and Preferred Customers throughout the United States, Canada, Australia, New Zealand, Hong Kong, China, Japan, Taiwan, South Korea, Singapore, Mexico, Malaysia, the Philippines, the Netherlands, the United Kingdom, Thailand, France, Belgium, Colombia, Indonesia, Germany, Spain, Romania, Italy, and India. More information on USANA can be found at www.usana.com. USANA also owns a 78.8% controlling ownership stake in Hiya Health Products, a children's health and wellness company and a 100% interest in Rise Wellness. Hiya and Rise Wellness offer a variety of clean-label health products. More information on Hiya can be found at www.hiyahealth.com. More information on Rise Wellness can be found on www.risebar.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260112264546/en/

Investor contact:
Andrew Masuda
Investor Relations
(801) 954-7201
investor.relations@usanainc.com

Media contact:
Sarah Searle
(801) 954-7626
media@usanainc.com

Source: USANA Health Sciences, Inc.

“We thank Jim for his contributions and his leadership over the past 19 years and in his role as CEO over the past 3 years,” said Gilbert Fuller, lead independent director of the Board. “As USANA enters its next phase, the Board believes this transition will position the Company to accelerate strategic priorities that meaningfully contribute to long-term growth opportunities.”

“Kevin has the full support of the Board and the Company’s senior leadership team. He also has good relationships with the Company’s sales force and brings a combination of deep sales, organizational and strategic experience,” continued Mr. Fuller.

“I am truly energized to return to the Company and lead this exceptional organization once again,” Mr. Guest said. “I know firsthand the strength of our sales force and management team, the resilience of our culture, the differentiation of our science-based products, and the meaningful opportunities ahead. I’m grateful to the Board for their confidence, and I look forward to working closely with our team to drive the next chapter of sustainable growth.”

During his eight years as CEO, from 2015 to 2023, Mr. Guest guided USANA through a period of meaningful global expansion, strengthened operational performance, and elevated the Company’s position as a leader in health and wellness. Under his leadership, USANA achieved record results, deepened its presence across key international markets, and reinforced a culture of excellence that continues to define the organization today. His ability to build high‑performing teams, navigate complex industry dynamics, and maintain a clear strategic vision earned the confidence of the Board and the broader USANA community.

Safe Harbor

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act and Section 21E of the Securities Exchange Act. These forward-looking statements are based on current plans, expectations, estimates, forecasts, and projections as well as the beliefs and assumptions of management. Words such as “expect,” “enhance,” “drive,” “anticipate,” “intend,” “improve,” “promote,” “should,” “believe,” “continue,” “plan,” “goal,” “opportunity,” “estimate,” “predict,” “may,” “will,” “could,” and “would,” and variations of these terms or the negative of these terms and similar expressions are intended to identify these forward-looking statements. Such forward-looking statements include, but are not limited to, statements regarding Hiya’s growth in 2025 and continued growth in the future; statements about the Company’s long-term growth; and the statements under the sub-heading “Fiscal Year 2025 Outlook.” Our actual results could differ materially from those projected in these forward-looking statements, which involve a number of risks and uncertainties, many of which involve factors or circumstances that are beyond our control, including: risks relating to global economic conditions generally, including continued inflationary pressure around the world and negative impact on our operating costs, consumer demand and consumer behavior in general; reliance upon our network of independent Brand Partners; risk that our Brand Partner compensation plan, or changes that we make to the compensation plan, will not produce desired results, benefit our business or, in some cases, could harm our business; risk associated with our launch of new products or reformulated existing products; risks related to governmental regulation of our products, manufacturing and direct selling business model in the United States, China and other key markets; potential negative effects of deteriorating foreign and/or trade relations between or among the United States, China and other key markets, including potential adverse impact from tariffs, trade policies or other international disputes by and among the United States, China, or other markets that are important to the Company; potential negative effects from geopolitical relations and conflicts around the world, including the Russia-Ukraine conflict and the conflict in Israel; compliance with data privacy and security laws and regulations in our markets around the world; potential negative effects of material breaches of our information technology systems to the extent we experience a material breach; material failures of our information technology systems; adverse publicity risks globally; risks associated with early stage operations in India and future international expansion and operations; uncertainty relating to the fluctuation in U.S. and other international currencies; the potential for a resurgence of COVID-19, or another pandemic, in any of our markets in the future and any related impact on consumer health, domestic and world economies, including any negative impact on discretionary spending, consumer demand, and consumer behavior in general; risk that the Hiya acquisition disrupts each company’s current plans and operations; the diversion of the attention of the management teams of USANA and Hiya from ongoing business operations; the ability of to retain key personnel of Hiya; the ability to realize the benefits of the acquisition, including efficiencies and cost synergies; the ability to successfully integrate Hiya’s business with USANA’s business, at all or in a timely manner; and the amount of the costs, fees, expenses and charges related to the acquisition. The contents of this release should be considered in conjunction with the risk factors, warnings, and cautionary statements that are contained in our most recent filings with the Securities and Exchange Commission. The forward-looking statements in this press release set forth our beliefs as of the date hereof. We do not undertake any obligation to update any forward-looking statement after the date hereof or to conform such statements to actual results or changes in the Company’s expectations, except as required by law.

About USANA

USANA develops and manufactures high-quality nutritional supplements, functional foods and personal care products that are sold directly to Brand Partners and Preferred Customers throughout the United States, Canada, Australia, New Zealand, Hong Kong, China, Japan, Taiwan, South Korea, Singapore, Mexico, Malaysia, the Philippines, the Netherlands, the United Kingdom, Thailand, France, Belgium, Colombia, Indonesia, Germany, Spain, Romania, Italy, and India. More information on USANA can be found at www.usana.com. USANA also owns a 78.8% controlling ownership stake in Hiya Health Products, a children's health and wellness company with a variety of clean-label products. More information on Hiya can be found at www.hiyahealth.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260108398726/en/

Investor contact:
Andrew Masuda
Investor Relations
(801) 954-7201
investor.relations@usanainc.com

Media contact:
Sarah Searle
(801) 954-7626
media@usanainc.com

Source: USANA Health Sciences, Inc.